North Waterfront is one of the top tourist destinations in the world, and for good reason — it runs on relentless, upbeat energy and a rich sense of history.
The neighborhood stretches along the Embarcadero, home to Fisherman's Wharf and Pier 39, both iconic draws packed with restaurants, shops, activities, and some of the best street performances around.
Despite its reputation as a tourist magnet, the neighborhood also holds a quieter residential side: multi-unit buildings and upscale condos tucked in among the motels and comfort-food spots. Single-family homes are rare here, but a pocket of longtime residents has settled into the quiet at the base of Telegraph Hill.
Getting around is easy in just about every direction. Ferries, taxis, cable cars, public buses, and pedicabs (which lure in tourists for quick, entertaining, and often pricey rides along the Embarcadero) all run through the neighborhood.
With sweeping views, endless entertainment, and an energy that's hard to resist, even longtime San Franciscans find themselves drawn to North Waterfront — a constant reminder, amid the enamored tourists, that this is one of the most beloved cities in the world.
2,177 people live in North Waterfront, where the median age is 41 and the average individual income is $96,680. Data provided by the U.S. Census Bureau.
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North Waterfront has 1,122 households, with an average household size of 2. Data provided by the U.S. Census Bureau. Here’s what the people living in North Waterfront do for work — and how long it takes them to get there. Data provided by the U.S. Census Bureau. 2,177 people call North Waterfront home. The population density is 40,534 and the largest age group is Data provided by the U.S. Census Bureau.
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